5 Strategies To Be Successful Selling On Amazon In 2018
November 22, 2017
All the changes Amazon implemented in 2017 should serve as a wake-up call to brand executives. If you don’t have an Amazon strategy, you don’t have a business strategy. One way or another, your brand will end up for sale on the online channel.
Executives who fail to plan for it are letting their competitors or their own resellers steal their profits and take control of their brand. As businesses look to reevaluate strategies for the coming year, they should keep in mind five key initiatives needed to win in the Amazon online marketplace in 2018.